Torrens University Australia - Sydney (Ultimo) and Online
The Bachelor of Fashion Marketing and Enterprise prepares students to be next-generation leaders in the fashion industry. Co-developed with industry, this degree provides the theoretical and practical skills required for a variety of fashion roles, including enterprise management, product management, marketing, production, merchandising and distribution.
This course teaches you how to create, market and manage commercial fashion enterprises in an ever-changing landscape. You will explore various business models, digital communication strategies, fashion buying and merchandise planning, brand development, consumer research, entrepreneurship and fashion retail and operations practices. Elective options allow you to further develop your skills in sales and negotiation as well as entrepreneurial finance. Throughout the course, you will work with fashion and graphic design students as well as industry leaders, providing networking opportunities and preparing you to launch or manage a fashion enterprise of your own.
Learning outcomes:
Customer experience management, design context, design studio, digital design foundations, entrepreneurship, fashion concepts, marketing fundamentals.
Brand manager, digital manager, marketing manager, fashion buyer, merchandises planner.
The ATAR and Selection Rank profile is not available as entry is based on other criteria for this course.
Please refer to the Torrens University Australia website for admission criteria information.
This information is sourced from Course Seeker, a joint initiative between the Australian Government and the Tertiary Admission Centres. View more information on Course Seeker.
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