The Bachelor of International Business (Wine, Spirits and Tourism) aims to provide students with a broad-based understanding of the critical business aspects of the wine sector both domestically and internationally and support development of knowledge and skills to undertake market analysis and make recommendations. This degree enables students to apply general theory, problem solving and analysis methods to the wine and wine tourism sector issues and formulate basic recommendations and support development of competencies and capabilities for employability across a wide range of wine business tourism and stakeholder organisations.
On completion of this degree students will be able to assess opportunities using a broad understanding of the varietals of wine grapes grown and wine styles produced in Australia and major international wine producing countries and analyse and assess domestic and international wine markets and formulate appropriate market entry and communications strategies. Students will be able to develop plans for business using understanding of the critical fundamental legal, financial, economic and strategic aspects of producing, exporting and retailing wines and spirits.
Student will get hands-on experience with 4-week industry placements, field trips and study tours across Australia's leading wine and tourism regions and international wine and spirits trade fairs like ProWein and Vinitaly and learn from real-life industry experts based in Australia and all over the world. Students will learn how to judge the quality of wine and spirits and understand its history and heritage in a dedicated sensory lab and graduate with a WSET Level Two Award in Wines qualification embedded within the degree, offered in partnership with TAFE SA.
This degree prepares graduates for careers in Australia and internationally. Potential occupations may include business, marketing and export manager; potential employers may include importer/exporters, hotels and resorts and government and industry associations.
On completion of this degree there is an opportunity to apply for an addition one-year Honours with a Bachelor of Business (Honours) degree. Further information at www.flinders.edu.au/study/apply/honours.