Bachelor of Business (Marketing)
Torrens University Australia - Sydney (Surry Hills) and Online
Overview
The Bachelor of Business (Marketing) builds a strong business foundation while you learn key knowledge in marketing theories and practice. You’ll develop business skills to engage and influence customers, build brand loyalty and execute strategic marketing campaigns. This course examines the role that marketing plays in the success of contemporary organisations and explores industry trends, responsibilities, needs and opportunities. This degree has been developed in consultation with the Australian Marketing Institute (AMI) to ensure you’re taught the most relevant and up to date information. This course also involves industry work placement where you will gain hands-on experience which complements your theoretical knowledge.
Learning outcomes:
- Understand the concept of influence and use it to create unforgettable engagement.
- Develop brand loyalty by creating a connection with the customer.
- Build exciting and strategic campaigns to catch consumers’ eyes.
- Incorporate industry trends, needs and opportunities into masterful marketing.
Majors
Areas of study
Business communications, marketing fundamentals, marketing strategy, B2B marketing, consumer behavior, integrated marketing communications, digital marketing communications, marketing and audience research.
Potential Career Outcomes
Career opportunities
Marketing coordinator, assistant product manager, sales manager, social media specialist.
ATAR & Selection Rank
The ATAR and Selection Rank profile is not available as entry is based on other criteria for this course.
Admission Criteria
Please refer to the Torrens University Australia website for admission criteria information.
This information is sourced from Course Seeker, a joint initiative between the Australian Government and the Tertiary Admission Centres. View more information on Course Seeker.
University
Torrens University Australia
Campus
Sydney (Surry Hills) and Online
Course Type
Bachelors Degree
Study Area
Commerce
Delivery Mode
On-campus, Online, Multi-modal
Duration
Full-time: 3 years, Part-time: Available
Indicative ATAR
Unknown
Course Link
View Course
- State
- SA
- Type
- University
- Courses
- 271
- Campuses
-
Adelaide Campus Fortitude Valley Gotha Street Leura and Sydney Melbourne Sydney (Kent Street) Sydney (Pyrmont) Sydney (Surry Hills) and Online Sydney (Ultimo)
Please note that these statistics simply refer to the information we have in our database. This is not an exhaustive list of courses offered at Torrens University Australia. Please refer to the institution's website for the most current information.
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