Bachelor of Business (Marketing) (Applied)
RMIT University - City
Overview
Students will study the latest in business marketing theories to understand customers, design product and brand strategies, and inform decisions about pricing, promotion and distribution.
They will study core marketing and business subjects in the first two years. In third year, students undertake a compulsory work placement. In the final year, a business design project is designed to consolidate the theoretical and work experience components of the course.
There are opportunities for students to deepen their knowledge by undertaking other marketing specialisations, such as retailing and societal marketing.
Prerequisites
Year 12 prerequisites
Non-Year 12 prerequisites
Majors
Potential Career Outcomes
ATAR & Selection Rank
The table below shows the ATAR and Selection Rank information for those offered places wholly or partly on the basis of ATAR in 2020.
| ATAR-based offers only, across all offer rounds | ATAR (excluding adjustment factors) | Selection Rank (including adjustment factors) |
|---|---|---|
| Highest rank to receive an offer | 97.40 | 99.10 |
| Median rank to receive an offer | 80.95 | 88.25 |
| Lowest rank to receive an offer | 60.00 | 80.00 |
<5 - Less than 5 ATAR-based offers were made
Admission Criteria
Please refer to the RMIT University website for admission criteria information.
This information is sourced from Course Seeker, a joint initiative between the Australian Government and the Tertiary Admission Centres. View more information on Course Seeker.
University
RMIT University
Campus
City
Course Type
Bachelors Degree
Study Area
Commerce
Indicative ATAR
60.00
Delivery Mode
On-campus
Duration
Full-time: 4 years, Part-time: Available
Course Link
View Course
RMIT is a global university of technology, design and enterprise.
RMIT University is one of Australia's original higher education institutions and is ranked as one of the world’s leading universities. We're considered a global leader in the areas of Art and Design; Architecture; Education; Engineering; Development; Computer Science and Information Systems; Business and Management; and Communication and Media Studies.
- State
- VIC
- Type
- University
- Courses
- 196
- Campuses
-
Bendigo Brunswick Bundoora City Point Cook
Please note that these statistics simply refer to the information we have in our database. This is not an exhaustive list of courses offered at RMIT University. Please refer to the institution's website for the most current information.
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