Bachelor of Communication

Deakin University - Geelong Waurn Ponds Campus

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Overview

Want to turn your passion for words into a meaningful career? In a complex and changing world, effective communication is one of the most powerful tools to connect with people, pursue truth and inspire change. When you study a Bachelor of Communication at Deakin, you'll learn how to craft content that resonates with your audience across print, digital, audio and video platforms. Whether you're breaking a critical news story, writing a press release, creating a national campaign or running a high-profile event, you'll create persuasive messages that move people to action.

Choose your major from the following areas: 
 
- advertising 
- digital and social media 
- journalism 
- public relations. 
 
Along with your major, you’ll personalise your degree with minors in complementary study areas, like integrated communication, creative advertising, photojournalism, Indigenous studies and more. 

Course information

Prerequisites

Year 12 prerequisites

Units 3 and 4: a study score of at least 25 in English as an Additional Language (EAL) or at least 20 in English other than EAL.

Non-Year 12 prerequisites

As for Year 12 or equivalent, see: www.deakin.edu.au/undergrad-entry.

Majors

Advertising (Burwood, Online, major only), Creative advertising (Burwood, Online, minor only), Digital and social media (major only), Digital media (minor only), Indigenous studies (Online, minor only), Journalism, Photojournalism (minor only), Public Relations Strategy (Burwood, Online, minor only), Public relations, Social media (minor only), Strategic advertising (Burwood, Online, minor only).

Potential Career Outcomes

Your future career could take you to private or public sectors, the newsroom, a top agency or digital start-up, or even as an entrepreneurial self-starter. Our graduates go on to excel in roles like: account manager, advertising art director, brand specialist, copywriter, editor, journalist, media planner, copywriter, public relations professional, publisher, digital creative, digital marketer or media specialist, marketing communications strategist, media researcher, social media manager. 

ATAR & Selection Rank

The table below shows the ATAR and Selection Rank information for those offered places wholly or partly on the basis of ATAR in 2023.

ATAR-based offers only, across all offer rounds
ATAR
(excluding adjustment factors)
Selection Rank
(including adjustment factors)
Highest rank to receive an offer92.9098.85
Median rank to receive an offer72.8579.50
Lowest rank to receive an offer57.8060.80

<5 - Less than 5 ATAR-based offers were made

Admission Criteria

Please refer to the Deakin University website for admission criteria information.

Course Seeker

This information is sourced from Course Seeker, a joint initiative between the Australian Government and the Tertiary Admission Centres. View more information on Course Seeker.


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