Bachelor of Marketing and Communication

University of South Australia - City West Campus

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Overview

Combine the business of marketing with the social sciences of communication to help organisations meet their corporate objectives and promote their products and services.

Develop the practical skills needed to become, marcomms expert by studying consumer psychology, the scientific laws of brand growth, business management, strategic marketing, advertising, communication management, professional writing, and public relations.

Learn from experts who advise global brands like Colgate-Palmolive, McDonald's and Kellogg's. You may also get the opportunity to participate in our on-campus Marketing Clinic and provide advice to small businesses under the supervision of marketing professionals. Gain valuable experience by completing an industry internship,, mentor program, or an overseas study experience. High achieving students may also be eligible for the Ehrenberg Scholarship, which covers study fees for one year and the opportunity to apply for, part-time position as, Research Assistant at the world-renowned Ehrenberg-Bass Institute for Marketing Science. You can also apply for, Vacation Research Scholarship and become involved in world-class research. Study this degree on campus, completely online or in, mixed mode.

Graduate with, degree evaluated and accredited by the Australian Marketing Institute (AMI).

CAREERS Marketing and communications officer, corporate communications adviser, marketing assistant, brand manager, campaigns manager, market researcher, copywriter, media buyer, social media manager, sponsorship manager, media planner, digital marketer, advertising account manager, public relations officer

ATAR & Selection Rank

The table below shows the ATAR and Selection Rank information for those offered places wholly or partly on the basis of ATAR in 2023.

ATAR-based offers only, across all offer rounds
ATAR
(excluding adjustment factors)
Selection Rank
(including adjustment factors)
Highest rank to receive an offer99.1099.80
Median rank to receive an offer84.8887.23
Lowest rank to receive an offer65.4570.00

<5 - Less than 5 ATAR-based offers were made

Admission Criteria

Please refer to the University of South Australia website for admission criteria information.

Course Seeker

This information is sourced from Course Seeker, a joint initiative between the Australian Government and the Tertiary Admission Centres. View more information on Course Seeker.


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